MEHAIR
- Lex1s20

- Aug 29
- 1 min read
The MeHair brand identity is a refined fusion of tradition and modern elegance, built around the concept of care as a timeless ritual. The deep, rich burgundy palette creates a sense of sophistication and intimacy, while the classical illustrations of women grooming their hair evoke a narrative of heritage, craftsmanship, and trust.
This historical visual language is balanced by contemporary minimalistic typography and clean, geometric logo design, symbolizing professionalism and a premium experience. Every brand element, from the elegant packaging to the luxurious branded accessories, reinforces the idea of a holistic and indulgent beauty journey.
The use of tactile materials, embossed details, and meticulously crafted tools further elevates the perception of quality, turning ordinary haircare into an elevated, almost ceremonial act. This branding speaks to an audience that values not only results but also the emotional and sensory experience of self-care, transforming MeHair into more than a brand—it becomes a sanctuary for personal beauty rituals.







































